Paintscratch Automotive Paint has been a client of mine for years. I’ve helped them rebrand, reimagine their website, and designed their mobile UI. It was only a matter of time before they decided to pull the trigger on relabeling their product to match the updated online brand.
I designed a cohesive label collection for a variety of different products, including spray cans, pens, and bottles. I also photographed and edited the images so their products would look their best online.
In addition to the label design, it became clear that there needed to be some instructions for use included in the paint kits. I designed a simple, clear instruction manual featuring easy-to-follow visual aids. I also helped copyedit the content to ensure it was clear and concise. Thanks to this visual how-to guide, Paintscratch receives 80% fewer calls to customer service!
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