I created a custom logo and web design for this fashion start up. The concept was to create a high-end outlet where women could shop for designer clothes, accessories, and eventually, housewares. The company’s name is a play on the idea of being “off kilter” when you are uncomfortable. But when you look great and feel great, everything is “OnKiltre.” The logo is a clean, modern design featuring the letter “K” as a balance, weighing out the two parts of the name. I decided to make the “on” a heavier typeface, since it is the more important word and would need to be heavier to balance the longer word, “kiltre.” Currently, this site is still under construction but you can see my mockups.
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