Energy Beyond Design is a small company that focuses on reducing residential energy needs. When they were just starting out, the founders approached me to help with creating a strong, memorable brand identity. Most of their competitors come from a construction background, so many lacked attractive branding and very few had decent websites. I worked with them to create a clean, contemporary logo that set them apart from the competition. The silhouette of the house also doubles as an upward arrow, embodying the idea of surpassing and rising above. I also designed and coded their website and a Flash-based slideshow. After crafting a solid brand identity, the company of 3 became one of the Bay Area’s industry leaders and later returned to me for their marketing collateral.
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